A retired ultimate frisbee jersey hangs from the wall in Nicole Beck’s office on Seabright Avenue. She won nationals, not once, but eight times in her athletic career and is one of two women in the USA Ultimate Hall of Fame. Although Beck no longer plays competitive ultimate frisbee, the biogeochemist runs her water quality management consultancy, 2NDNATURE, like a team.
The future of tech in Santa Cruz is bright. The New Tech Meetup just celebrated its 10th anniverary, a growing number of companies are choosing to stay in Santa Cruz, and local tech enthusiasm is approaching fever pitch.
We chatted with Santa Cruz Economic Development Director Bonnie Lipscomb about her vision for the future of Santa Cruz, the relationship between the tech community and local business development, the biggest challenges the city faces, and what it will take for more people to live and work in Santa Cruz.