Get your events known to our members!
The Roots at the Quarry Amphitheater
Grammy-winning hip-hop legends The Roots team up with New Orleans brass powerhouse The Soul Rebels and neo-soul vocalist Goapele for an epic preview of The Black Radio Experience festival coming to Napa. This collaboration brings together three distinct musical forces at Quarry Amphitheater on August 28. Get your tickets now!
First Friday at NextSpace
Logan Parsons, to be featured at NextSpace for the First Friday Art Tour September 5th from 4-7PM!
Logan was born and raised in Pacific Grove, California. She received her bachelor’s degree in environmental science from Western Washington University and the following year obtained her graduate certificate in science illustration from the University of California Extension, Santa Cruz. Upon graduation she completed internships at the Carnegie Museum of Natural History in Pittsburgh, PA and at Scientific American magazine in New York City. Since that formative time in her illustration career, Logan has gone on to hone her skills as an educator as well, working as a Interpretive Park Ranger in Yosemite, and a high school art teacher at York School in Monterey, Ca. Nature has always been the primary influence in Logan’s art; capturing the character of its many odd, funny, and beautiful organisms. She also holds a deep appreciation for designs and compositions (especially within the sciences) that successfully convey information while at the same time having an aesthetic appeal. Logan now lives and works as a freelance grant writer and illustrator in Santa Cruz with her husband and two sons. She is a passionate gardener, cook, houseplant enthusiast, and podcast listener.
Make sure to stop by! Framed art & prints available to purchase.
If you can’t make it, check out Logan’s art here → https://www.parsonsillustration.com/
Friday • September 5th • 4-7PM
NextSpace • 101 Cooper St. Ste. 200
Santa Cruz, CA 95060
Ocean Film Festival World Tour
The Ocean Film Festival World Tour is back in 2025, celebrating 12 incredible years of inspiring, educating, and protecting our oceans. This annual event, which has touched lives across 14 countries, will screen at the Rio Theatre in Santa Cruz, bringing the captivating beauty of the underwater world to our community.
For over a decade, the Ocean Film Festival has been a global beacon for ocean lovers, showcasing the wonder and power of the sea through a curated selection of films from talented independent filmmakers worldwide. This year’s tour promises to mesmerise audiences with a three-hour program of breathtaking visuals and compelling stories, offering a deep dive into the heart of our oceans and the lives of those who cherish them.
The Ocean Film Festival World Tour is more than just a film event; it’s a celebration of our planet’s blue heart. Through its stunning cinematography and powerful narratives, the festival aims to inspire a deeper connection with the ocean and encourage audiences to take action to protect this vital ecosystem.
Whether you’re a seasoned ocean enthusiast, a weekend surfer, or someone who marvels at the mysteries of the deep, this festival promises an unforgettable cinematic journey. Tickets and information visit https://www.riotheatre.com/events-2/2025/9/6/oceanfilm
100+ Women Who Care Meeting
100+ Women Who Care meets four times a year in March, June, September and December at the Museum of Art and History (MAH)’s Garden Room, located at 705 Front Street, Santa Cruz. For 2025, our dates are: September 10 and December 10. Come down at 5:30 and grab a bite to eat and a beverage at Abbott Square, then head to the MAH’s Garden Room at 6:30 for our one hour meeting.
When 100 people come together to donate $100 each, we raise $10,000 – profoundly impacting nonprofits in our community.
Members nominate local nonprofits. Winners are required to earmark funds for Santa Cruz County residents. Become a member now.3 organizations are selected at random to be considered. They have 5 minutes to tell the group about their cause and how the funds will be used and answer any questions. The group votes and everyone donates $100 to the winning organization. You can donate by check or online.
Our Santa Cruz 100+ Women Who Care giving circle has already donated more than $306,000 to provide for those in greatest need in Santa Cruz County. We hope you will join us at our next meeting to see how easy and fun it is!
California Earthworkers Summit
The California Earthworkers Summit is an annual statewide gathering of stewards, leaders, and community partners. CES creates space for learning, connection, and celebration through hands-on workshops, keynote speakers, youth-led programming, showcases, and cultural offerings
Mind-Body Reset Retreat: Clarity, Calm & Connection
Enjoy all-inclusive vegetarian meals, breathwork, gentle movement, guided self-exploration, redwood hikes, outdoor hot tub, and optional Ayurvedic massage—all in a stunning natural setting.
Through gentle, research-based mind-body practices, breathwork, mindful movement, and reflection, you’ll learn to calm your nervous system, identify behavioral blind spots, and begin to shift long-held patterns that no longer serve you.
An Evening in Conversation with Women in Venture Capital
By Cal State Monterey Bay College of Business
Considering the current state of the world, we recognize that women need a community of other women now more than ever. Women excel at networking and often seek to make an impact. However, while women frequently take philanthropic risks, they hesitate to do the same with investments. From leadership development to investing to building a network, we aim to create a community that helps women learn together, take risks, and achieve their goals. We hope these discussions will help folks start this journey with us.
The next semi-annual networking and panel discussion event is scheduled for September 16th from 5:00 to 8:00 p.m. at the Alumni and Visitor Center at Cal State University Monterey Bay. We will host a panel discussion with Ming Yeh of CSC Upshot and Tricia Timm, a 25-year tech sector veteran. After the panel, there will be opportunities for networking, drinks, and appetizers.
Please join us if you are available and interested. To register, CLICK HERE, and feel free to share this with others you think would enjoy attending. Space is limited. Register early; this event is likely to sell out. For more information on the Women in Venture Capital Initiative, see our website: https://csumb.edu/iied/womeninvc/
Santa Cruz Wellness Expo
Join us for an uplifting day of inspiration and discovery at the Santa Cruz Wellness Expo, where 40+ local wellness experts, practitioners, and makers are coming together under one roof. Whether you're curious about nutrition, holistic health, fitness, mindfulness, or self-care—you’ll find your next favorite resource here.
CEO Works Luncheon | Navigating Change and Building a Thriving Work Culture
Change is constant—and how you manage transitions, leadership changes, and the integration of new ideas can make or break your team’s success. It’s not just about keeping up with the shifts in your business, but ensuring your team remains aligned, productive, and motivated throughout the process.
You’ll walk away with strategies to:
Manage transitions in times of growth and change: Discover effective strategies for aligning teams, integrating new employees, and keeping everyone on the same page during leadership shifts or major organizational changes.
Build a culture that thrives under change: Learn how to create a culture that adapts and grows with your startup’s changing needs, ensuring high retention and employee satisfaction through clear communication and leadership transparency.
Boost productivity and morale: Understand the practical tools and frameworks you can implement immediately to maintain productivity, foster collaboration, and manage change with confidence.
Don’t let leadership transitions or new hires derail your progress. Ensuring alignment, communication, and culture-building during times of change isn’t just important—it’s critical to your business or startup’s long-term success. Bring your questions and come ready to learn how to navigate change and strengthen your team for the road ahead!
About the Presenter
Becca Davis, Organizational Communications Expert and Consultant
Becca helps startups and organizations navigate change by implementing communication strategies that align teams, improve engagement, and build strong cultures. With experience working with diverse teams through transitions, leadership changes, and employee integration, Becca provides the tools and insight leaders need to create cohesive, high-performing teams in times of uncertainty.
Join Becca and fellow CEOs at CEO Works Luncheon on Wednesday, September 24, 2025!
Scheherazade
CLASSICAL SERIES CONCERT 1
Rimsky-Korsakov’s depiction of tales from One Thousand and One Nights features Artist in Residence and Concertmaster Nancy Zhou representing Scheherazade on her violin. Acclaimed SCS principal cellist Jonah Kim performs Elgar’s intensely moving Cello Concerto. The program opens with Mascagni’s breathtaking Intermezzo from Cavalleria rusticana. Join us for a free street party before the concert!
Start-Up Essentials: Business Planning for Pre-Ventures and Start-Ups
Hosted by the Santa Cruz Small Business Development Center
Are you in the early stages of your business journey? Chart your path to success by joining our insightful business planning workshop. Dismiss the idea that a business plan needs to be lengthy or complex. In this session, you’ll discover how to create a straightforward, effective plan—potentially just a single page! A well-designed plan helps you avoid unexpected challenges, attract necessary funding, and stay focused as you grow your business.
Forget the idea that a business plan has to be long or complicated. In this workshop, you’ll discover how to create a simple, effective plan—one that could be as short as a single page! A good plan helps you avoid costly surprises, attract funding if needed, and stay focused as you build your business.
This is an in-person, interactive workshop
Saturday October 11, 2025
9:30am-12:30pm
2025 Advanced Aviation Summit
2025 Advanced Aviation Summit
Thursday, Oct. 16
8 a.m. – 5 p.m. PDT
NASA Ames Conference Center, Moffett Field, California
Co-organized by the Berkeley Space Center, CITRIS and the Banatao Institute, the Institute of Transportation Studies Berkeley, and NASA Ames Research Center, this summit will showcase University of California- and NASA-led aviation research, explore emerging technologies being developed by industry leaders, highlight emerging needs, and foster the cross-sector collaborations necessary to accelerate innovation.
2025 State of the Region
We are delighted to announce that our 2025 Annual State of the Region event will take place in person on Friday, October 17, 2025, from 9 a.m. to 4 p.m. at the CSUMB University Center. Join us for a day filled with insightful cross-sector conversations addressing key regional issues.This year's State of the Region event will feature a diverse range of topics aimed at driving regional economic development. We will explore strategies for ensuring good jobs, housing for all, increasing broadband access and opportunity, and examining the impact of local, state, and federal policies and legislation on our region. The event promises to be an informative and engaging experience for all attendees.Stay tuned for updates on our esteemed speakers and the detailed program. We are working hard to bring together a lineup of experts who will provide valuable insights and thought-provoking discussions.Mark your calendars and register today! We look forward to welcoming you at the 2025 Annual State of the Region event. Join us as we come together to shape the future of our region. See you there!
Women's Leadership Summit
Connect, learn, and be inspired alongside women leaders from Santa Cruz County and beyond. Experience engaging sessions, meaningful networking, and powerful conversations in a supportive environment.
Job Fair
Join Access2Employment for Santa Cruz County’s largest job fair for a chance to connect with some of the region's top companies! Meet hiring managers currently recruiting for a broad range of positions!
* Entry- or mid-level positions for recent graduates and young alumni
* High-level careers for applicants with leadership and experience
* Internships & Volunteer opportunities for students
Event made possible by Workforce Santa Cruz County. THANK YOU!
100+ Women Who Care Meeting
100+ Women Who Care meets four times a year in March, June, September and December at the Museum of Art and History (MAH)’s Garden Room, located at 705 Front Street, Santa Cruz. For 2025, our dates are: September 10 and December 10. Come down at 5:30 and grab a bite to eat and a beverage at Abbott Square, then head to the MAH’s Garden Room at 6:30 for our one hour meeting.
When 100 people come together to donate $100 each, we raise $10,000 – profoundly impacting nonprofits in our community.
Members nominate local nonprofits. Winners are required to earmark funds for Santa Cruz County residents. Become a member now.3 organizations are selected at random to be considered. They have 5 minutes to tell the group about their cause and how the funds will be used and answer any questions. The group votes and everyone donates $100 to the winning organization. You can donate by check or online.
Our Santa Cruz 100+ Women Who Care giving circle has already donated more than $306,000 to provide for those in greatest need in Santa Cruz County. We hope you will join us at our next meeting to see how easy and fun it is!
Lift Summit 2026
Save the Date! Monterey Bay DART is proud to announce the return of the LIFT Summit, taking place March 31-April 2, 2026 at the Monterey Conference Center in beautiful Monterey, California.
Whether you’re joining us for the first time or returning for our second annual gathering, we can’t wait to welcome you for another inspiring exploration of innovation, regional collaboration, and the future of flight technology.
CEO Works Luncheon: What the One Big Beautiful Bill Act Means to You and Your Business
The One Big Beautiful Bill Act (OBBBA), signed into law on July 4, 2025, represents a sweeping overhaul of federal tax policy with significant implications for businesses and individuals. David Doolin, a senior tax partner at the Santa Cruz firm PPCO Advisors, will be the keynote speaker at an event designed to help business owners, venture-funded startups, and technology companies navigate these complex changes. Doolin will provide a deep dive into the business-specific provisions of the OBBBA, outlining how they will affect your company's bottom line and what you need to do now to capitalize on new planning opportunities.
David Doolin will provide actionable insights into:
- Capital Investment and M&A Strategy: Learn how new rules for bonus depreciation and R&E expensing should inform decisions on capital investment, technology upgrades, and mergers and acquisitions.
- Entity Structure and Exit Planning: With the permanence of the Qualified Business Income (QBI) deduction and the changes to Qualified Small Business Stock (QSBS), Doolin will discuss how these changes impact your current business structure and long-term exit strategy.
Attendees will leave with a clear understanding of the new tax landscape and a roadmap for making informed financial decisions in 2025 and moving forward. This is a must-attend event for any business owner or executive looking to navigate the complexities of the OBBBA and leverage its provisions for strategic advantage.
🚀 Zero to Hero: Master Vibe Coding + ZeroDB in 8 Hours + Get Certified
This 8-hour, full-day immersive masterclass is designed for developers, architects, and AI engineers ready to go deep into the ZeroDB platform. This is not just theory — it's a build-along, deploy-ready session that ends with official certification as a ZeroDB Certified AINative DB Admin.
Chef Ann Pre-Apprenticeship Program Application Deadline
The Chef Ann Foundation’s Healthy School Food Pathway (HSFP) Pre-Apprenticeship Program is a paid, 7-week learning experience designed to prepare individuals for careers in healthy, scratch-cook food operations and related fields like culinary arts, nutrition, and sustainable food systems.
Business After Hours: Community Foundation Santa Cruz County
Discover how to give back through nonprofit board service at the Community Foundation’s rooftop gathering—featuring insights, testimonials, and networking over refreshments.
California's Economic Future: A Fireside Chat with the State Treasurer
What’s ahead for California’s economy—and what does it mean for local business? Join us for an insightful conversation with State Treasurer Fiona Ma, CPA, as we discuss the state’s economic outlook, access to capital for small businesses, and the role of public investment in shaping sustainable, thriving communities.
This is a must-attend event for business leaders looking to stay informed and engaged in California’s economic landscape. In addition to the fireside chat, stay for refreshments and networking with fellow professionals.
Event Agenda
2:00 PM – Registration & Check-In
2:30 – 3:15 PM – Fireside Chat with Fiona Ma, CPA, California State Treasurer
3:15 – 3:30 PM – Audience Q&A Session
3:30 – 4:30 PM – Mixer & Networking – Enjoy refreshments and connect with business colleagues
Fiona Ma, CPA is California’s 34th State Treasurer. First elected in 2018 with more votes than any treasurer in state history and re-elected in 2022, she is the first woman of color and the first woman Certified Public Accountant (CPA) elected to the position.
As the state’s primary banker, Treasurer Ma oversees an investment portfolio averaging over $200 billion and manages more than $3 trillion in banking transactions annually. She provides oversight and transparency for the state’s investments, surplus funds, and bond sales, serving over 2,200 local governments.
Her office helps finance key infrastructure projects that support housing, transportation, recycling, public facilities, and more—impacting the everyday lives of Californians across the state.
Midtown Santa Cruz: Friday Summer Block Parties
Get ready, Santa Cruz—Event Santa Cruz Midtown Fridays Summer Block Party is back for its 5th year, and it’s bigger and better than ever!
Every Friday night from May 30 through August 29, we’re throwing the ultimate summer block party right in the heart of Midtown at 1111 Soquel Ave. It’s totally free, super family-friendly, and packed with a feeling of community. We’ve got over 16 of the most popular bands in Santa Cruz hitting the stage all summer long, plus a rotating lineup of some of the best local food trucks (yes, your favorites are back + some new ones!). You’ll also find tons of amazing local artists and makers, cool vendors, and all kinds of fun surprises. Whether you’re coming for the music, the food, or just to hang with your community, Event Santa Cruz Midtown Fridays Summer Block Party is the place to be. Let’s make this summer unforgettable!
Alex Lucero Band - August 8
Ancestree & Friends - August 15
Jive Machine - August 22
Streetlight Records 50th Anniversary Party -August 29
Slow Gherkin -August 29
Voluntary Hazing- August 29
Tri Santa Cruz
The Activity Nut Foundation, Inc. presents the annual Tri Santa Cruz triathlon on Sunday, August 10, 2025. The races consist of an ocean swim, flat out and back bicycle route and a scenic run along the West Cliff Drive pathway. Featuring both Sprint and International (Olympic) distance Triathlon, Aquabike, Duathlon, Aquathlon and Relay races, this event also hosts a non-competitive Family & Friends wave for people who are new to triathlon or just want to race with family and friends.
Midtown Santa Cruz: Friday Summer Block Parties
Get ready, Santa Cruz—Event Santa Cruz Midtown Fridays Summer Block Party is back for its 5th year, and it’s bigger and better than ever!
Every Friday night from May 30 through August 29, we’re throwing the ultimate summer block party right in the heart of Midtown at 1111 Soquel Ave. It’s totally free, super family-friendly, and packed with a feeling of community. We’ve got over 16 of the most popular bands in Santa Cruz hitting the stage all summer long, plus a rotating lineup of some of the best local food trucks (yes, your favorites are back + some new ones!). You’ll also find tons of amazing local artists and makers, cool vendors, and all kinds of fun surprises. Whether you’re coming for the music, the food, or just to hang with your community, Event Santa Cruz Midtown Fridays Summer Block Party is the place to be. Let’s make this summer unforgettable!
Ripatti Rose Band - July 25
Alwa Gordon / Silvandgold & Friends - August 1
Alex Lucero Band - August 8
Ancestree & Friends - August 15
Jive Machine - August 22
Streetlight Records 50th Anniversary Party -August 29
Slow Gherkin -August 29
Voluntary Hazing- August 29
🚀 Train the Next Generation: Capture RLHF Datasets from Agent Logs
Mastering the AI-Native Stack: Build Faster, Smarter with AI-Powered Tools
This session teaches you how to turn real-world agent interactions into high-quality fine-tuning datasets using ZeroDB’s /rlhf/log API. Whether you're building feedback loops, ranking agent responses, or collecting supervised training data, you’ll learn how to structure and log experiences that power better model performance.
CEO Works Luncheon
Generative AI isn't just a buzzword—it's fundamentally reshaping how your customers find, consume, and trust information. With powerful tools like Google's AI Overviews and ChatGPT rapidly becoming the primary gateway to online content, the established rules of PR and marketing are being rewritten. This isn't just about staying current; it's about staying visible and relevant. A brand-new discipline, Generative Engine Optimization (GEO), is emerging, and it's poised to redefine how your business connects with its audience. Not sure what it is or where to start? We've got you.
This presentation will equip you with crucial insights into:
How GEO is reshaping brand visibility: Discover exactly how your brand will appear (or disappear) in an AI-driven landscape.
The evolving value of traditional PR: Learn which core PR practices still matter and, more importantly, how they directly influence AI outputs and your brand's reputation.
Actionable strategies for a generative-first future: Understand what your PR and marketing teams need to be doing today to thrive in this new era.
Don't let your business get left behind. Understanding Generative AI and GEO isn't an option—it's a necessity for future success. Bring your questions and come prepared to adapt and conquer this new frontier!
About the Presenter
Peggy Tierney Galvin, Chief Strategy Officer and Co-founder, Force4
Peggy develops integrated marketing strategies and programs. She balances client needs and priorities with our cross-functional teams to provide strategic perspective and effective solutions. Peggy helps brands differentiate themselves through creative, content-driven campaigns that deliver measurable business results.
Vibe Coding
Got a big idea but no clue how to code it? Join us on Tuesday, July 29 at 11:30am PT for Learn to Vibe Code, a free 2-hour webinar hosted by Santa Cruz Works. Discover how vibe coding—the magical combo of AI tools and your imagination—lets anyone build real software without writing a single line of code. Led by Ian McHenry, with special guest Craig Vachon (author, entrepreneur, galactic legend), this expanded session features live demos, audience idea builds, and expert insights. Twice the brains. Twice the vibes. No excuses. Just show up and start building your next big thing
Wharf to Wharf Race
The Wharf to Wharf race returns on July 27, 2025 beginning at Beach and Cliff Streets in Santa Cruz in front of the Beach Boardwalk. Attracting thousands of runners from across America and around the globe, this race is widely acclaimed as "The best little road race in California" featuring a classic beach-party vibe with live bands and festive spectators.
For more information or to register visit Wharf to Wharf
Midtown Santa Cruz: Friday Summer Block Parties
Get ready, Santa Cruz—Event Santa Cruz Midtown Fridays Summer Block Party is back for its 5th year, and it’s bigger and better than ever!
Every Friday night from May 30 through August 29, we’re throwing the ultimate summer block party right in the heart of Midtown at 1111 Soquel Ave. It’s totally free, super family-friendly, and packed with a feeling of community. We’ve got over 16 of the most popular bands in Santa Cruz hitting the stage all summer long, plus a rotating lineup of some of the best local food trucks (yes, your favorites are back + some new ones!). You’ll also find tons of amazing local artists and makers, cool vendors, and all kinds of fun surprises. Whether you’re coming for the music, the food, or just to hang with your community, Event Santa Cruz Midtown Fridays Summer Block Party is the place to be. Let’s make this summer unforgettable!
Ripatti Rose Band - July 25
Alwa Gordon / Silvandgold & Friends - August 1
Alex Lucero Band - August 8
Ancestree & Friends - August 15
Jive Machine - August 22
Streetlight Records 50th Anniversary Party -August 29
Slow Gherkin -August 29
Voluntary Hazing- August 29
Getting Started with Apache Kafka® and Real-Time Data Streaming
Getting Started with Apache Kafka® and Real-Time Data Streaming with Confluent's Data Streaming Platform
Topic 1 – Exploring Kafka’s Architecture and Use Cases
Topic 2 – Kafka as the Foundation of Confluent's Data Streaming Platform
Apache Kafka is the foundation of modern data and application architectures, making real-time data available to applications that need it. Data streaming helps businesses deliver more responsive applications and internal analytics, employ modern application architectures, and connect systems across the organization. Use cases range from stock trading and fraud detection to transportation, data integration, real-time analytics, and plenty more.
In this session, you’ll learn:
How companies are using data streaming to transform their business
How Kafka applies to a wide range of use cases
Other key technologies that join with Kafka to form Confluent’s Data Streaming Platform
The benefits provided by Confluent for Startups for early stage startups looking to develop real-time applications
Who should attend this webinar?
Early-stage startup founders, developers, data engineers, and product managers building real-time applications or modern data architectures should attend. This session is ideal for those exploring Apache Kafka, Confluent, and the advantages of real-time data streaming for analytics, app performance, fraud detection, and system integration across industries.
About the Presenter
Tim Graczewski, Head of Confluent for Startups
Tim has led Confluent's global startups programs and initiatives since 2023, including the $1M Data Streaming Startup Challenge and the AI Accelerator. Tim is a two-time venture-backed entrepreneur and has over fifteen years experience working in strategy and corporate development at Oracle, Intuit and AWS.
🚀 Secure by Design: Multi-Tenant Development with ZeroDB Projects & API Keys
In this workshop, we dive into how ZeroDB manages security, tenant isolation, and developer access through its project system and scoped API keys. Whether you're building a multi-agent platform, SaaS product, or open plugin system, you'll learn how to manage ZeroDB the right way — per project, per key, and per permission level.
Wallace J. Nichols Paddle Out
At 10 AM PST on Wednesday, July 23, WORLD BLUE MIND DAY, a paddle out from Cowell Beach in Santa Cruz will celebrate the life of marine scientist, author, and Blue Mind innovator Wallace J Nichols, who passed away in 2024 at the age of 56. Paddlers are encouraged to show up on the sand by 9:45 AM. The first 900 paddlers will receive a blue marble, which J frequently held up to eye level to represent our blue planet, for the event. Friends and family will also be on the Team O’Neill catamaran and the Chardonnay sailboat, and a program will be conducted. Those not able to get into the water can view the event from the west side of the Santa Cruz Municipal Wharf as well as along West Cliff Drive. It will be an official Get Into Your Sanctuary activity in Monterey Bay National Marine Sanctuary, and there will be proclamations from elected officials, and a cleanup will be conducted at Cowell Beach immediately after.
3D Toy & Product Design Workshop
Join our FREE 2 hour fun hands-on workshop for kids ages 8–12. Ignite your child’s imagination at the 3DE Club, where they’ll become young innovators by designing their own toy or product and pitching it in a fun, supportive environment!
Midtown Santa Cruz: Friday Summer Block Parties
Get ready, Santa Cruz—Event Santa Cruz Midtown Fridays Summer Block Party is back for its 5th year, and it’s bigger and better than ever!
Every Friday night from May 30 through August 29, we’re throwing the ultimate summer block party right in the heart of Midtown at 1111 Soquel Ave. It’s totally free, super family-friendly, and packed with a feeling of community. We’ve got over 16 of the most popular bands in Santa Cruz hitting the stage all summer long, plus a rotating lineup of some of the best local food trucks (yes, your favorites are back + some new ones!). You’ll also find tons of amazing local artists and makers, cool vendors, and all kinds of fun surprises. Whether you’re coming for the music, the food, or just to hang with your community, Event Santa Cruz Midtown Fridays Summer Block Party is the place to be. Let’s make this summer unforgettable!
Hijinx - July 18
Ripatti Rose Band - July 25
Alwa Gordon / Silvandgold & Friends - August 1
Alex Lucero Band - August 8
Ancestree & Friends - August 15
Jive Machine - August 22
Streetlight Records 50th Anniversary Party -August 29
Slow Gherkin -August 29
Voluntary Hazing- August 29
Women in Business Lunch
Topic: Pivoting Business Model in Face of Change
Change is inevitable—but transformation is a choice. In this candid and empowering Women in Business Lunch session, Morgan Lukina shares her journey of navigating the challenges and opportunities that come with pivoting a business model during times of uncertainty.
Through honest reflection and real-world experience, Morgan will explore the moment she knew her business needed a shift, the steps she took to reimagine her direction, and how she balanced risk with stability.
Speaker: Morgan Lukina, Managing Broker at David Lyng Real Estate
Morgan joined her family’s company in 2010 and is the Managing Broker and CEO of David Lyng Real Estate. Outside of David Lyng Real Estate, she served on the Board of Directors for the Santa Cruz County Association of Realtors (SCCAR) from 2012 to 2021 and served as the President of the Association in 2020. She also served on the Events and Planning Committee, the Local Candidate Recommendation Committee (LCRC), and as Treasurer for 3 years. Morgan was selected as the 2017 REALTOR of the Year by SCCAR for her contributions to the Association. Additionally, Morgan served as a State Director with the California Association of REALTORS (CAR) from 2016 to 2021 and enjoyed being involved with the industry at a higher level and understanding legislative and federal issues impacting the real estate industry.
Prior to joining David Lyng Real Estate, Morgan graduated from UC Berkeley with a BS in Business Administration from the Haas School of Business and worked in commercial real estate at Prudential Mortgage Capital Company and Prudential Real Estate Investors. She also spent time working as an asset manager and assisted in the overseeing, leasing, and operations of 32 commercial properties on the West Coast.
Morgan served on the Board of Big Brothers Big Sisters of Santa Cruz County from 2018 - 2020 and has also enjoyed being involved with the Santa Cruz Chapter of United Way. She lives in Santa Cruz with her husband, Greg Lukina, who is also a licensed Realtor, and together they have two sons.
During our event, we will also be supporting United Way of Santa Cruz's Stuff the Bus Campaign - attendees are encouraged to bring needed school supplies, make a monetary donation or bring a gift card. Click here for the list of supplies. Stuff the Bus – an initiative that collects new backpacks and schools supplies for Santa Cruz County students currently experiencing homelessness and other financial hardships. This is a great family-encouraged volunteer event where the community helps to ensure all students start the first day of school with the supplies they need to succeed. The school bus then delivers the backpacks to the COE and they implement the distribution of the backpacks to families in need. This year's Stuff The Bus aims to fill over 2,500 backpacks with new school supplies for each student in time for the upcoming school year!
Scale Capital Access Webinar
💡 Did you know small businesses that receive financing are:
✅ 54% more likely to qualify for future loans
✅ 54% more likely to survive
✅ See a 41% increase in sales on average
Capital can be a game-changer at any stage of your business journey. Ready to take the first step?
On July 17th @ 11 AM PT, join @CMTC, @CAMEONetwork, and SCALE partners to get connected with resources, support, and mission-driven lenders who want to help your business grow and thrive.
🔗 Register Now: https://hubs.ly/Q03sXR4Y0
San Lorenzo River Trail Run
Sat July 12, 2025
Santa Cruz, CA 95060 US
Run through 300 foot tall, 1500 year-old Coastal Redwoods, lush stream canyons, open meadows, pine and oak forests, and high dry chaparral-covered ridges. The Half Marathon, 30K, Marathon, and 50K events cross the San Lorenzo River (shown above) multiple times!
The Capitola Twilight Concerts
Bring chairs, jackets, a picnic supper, and the family to enjoy free live music and the sunset! Concerts begin at 6 p.m. on Wednesdays and take place at the Esplanade bandstand. Visit local restaurants and pick up dinner to go and enjoy a picnic at the beach! Suggested to bring low back chairs or picnic blanket for seating.
*No dogs or alcohol in the park or on the beach.
Wednesday, July 9, 2025: Extra Large – Positive Vibes! (Mostly Originals)
Wednesday, July 16, 2025: Sweet voodoo – Classic Rock, Soul & Funk
Wednesday, July 23, 2025: The Joint Chiefs – R&B, Funk & Soul
Wednesday, July 30, 2025: Tin Man – Classic Rock Done Right!
Wednesday, August 6, 2025: The Delta Wires – Rockin’ Big Band Blues
Wednesday, August 13, 2025: Pacific Roots – Reggae Rock
Wednesday, August 20, 2025: Keep on Truckin’ – Rock, Blues, Funk & R&B
Wednesday, August 27, 2025: Top 40, Dance, 80’s/90’s Hits
Board Game Playtesting at Peoples Coffee in Santa Cruz
Help local board game designers improve their games before publishing!
Santa Cruz Firecracker
The Rotary Club of Santa Cruz Sunrise presents the 40th Annual Firecracker Run, Friday, July 4, 2025 starting in Harvey West Park. The race consists of a 10K, 5K and a Kid's 1K Fun Run.
The Capitola Twilight Concerts
Bring chairs, jackets, a picnic supper, and the family to enjoy free live music and the sunset! Concerts begin at 6 p.m. on Wednesdays and take place at the Esplanade bandstand. Visit local restaurants and pick up dinner to go and enjoy a picnic at the beach! Suggested to bring low back chairs or picnic blanket for seating.
*No dogs or alcohol in the park or on the beach.
Wednesday, June 11,2025: The Digbeats – Classic Rock & Oldies
Wednesday, June 18, 2025: Broken English – Caribbean Dance Music
Wednesday, June 25, 2025: Joy & Madness – Funk and Soul
Wednesday, July 2, 2025: The B-Movie Kings – Fun, Dance & Classic Rock
Wednesday, July 9, 2025: Extra Large – Positive Vibes! (Mostly Originals)
Wednesday, July 16, 2025: Sweet voodoo – Classic Rock, Soul & Funk
Wednesday, July 23, 2025: The Joint Chiefs – R&B, Funk & Soul
Wednesday, July 30, 2025: Tin Man – Classic Rock Done Right!
Wednesday, August 6, 2025: The Delta Wires – Rockin’ Big Band Blues
Wednesday, August 13, 2025: Pacific Roots – Reggae Rock
Wednesday, August 20, 2025: Keep on Truckin’ – Rock, Blues, Funk & R&B
Wednesday, August 27, 2025: Top 40, Dance, 80’s/90’s Hits
Midtown Santa Cruz: Friday Summer Block Parties
Get ready, Santa Cruz—Event Santa Cruz Midtown Fridays Summer Block Party is back for its 5th year, and it’s bigger and better than ever!
Every Friday night from May 30 through August 29, we’re throwing the ultimate summer block party right in the heart of Midtown at 1111 Soquel Ave. It’s totally free, super family-friendly, and packed with a feeling of community. We’ve got over 16 of the most popular bands in Santa Cruz hitting the stage all summer long, plus a rotating lineup of some of the best local food trucks (yes, your favorites are back + some new ones!). You’ll also find tons of amazing local artists and makers, cool vendors, and all kinds of fun surprises. Whether you’re coming for the music, the food, or just to hang with your community, Event Santa Cruz Midtown Fridays Summer Block Party is the place to be. Let’s make this summer unforgettable!
Ribsys Nickel- June 27
Hijinx - July 18
Ripatti Rose Band - July 25
Alwa Gordon / Silvandgold & Friends - August 1
Alex Lucero Band - August 8
Ancestree & Friends - August 15
Jive Machine - August 22
Streetlight Records 50th Anniversary Party -August 29
Slow Gherkin -August 29
Voluntary Hazing- August 29
Climate Coffee Meetup
8:00 - 10:00am. Happening monthly on the last Thursday!
Santa Cruz Climate Coffees is a casual meetup created during Earth Week focused on cultivating local collaboration, connections, and innovation within the ClimateTech community. The event encourages those involved or interested in climate and impact technologies to come together over coffee, aiming to strengthen the local network and spark innovative solutions to climate challenges.
A monthly coffee meet up at Nextspace (101 Cooper St, Santa Cruz, CA 95060) for anyone working in or interested by the impact and climate spaces. Part of the Climate Coffee series.
For like-minded individuals to catch up about projects across climate tech, impact investing etc.
Open to all - casual interest, founders, investors and operators in the space.
🇺🇸 + 🇪🇸 - conversations in English & Spanish
Please contact Will Wiseman if you are interested in attending: will@climatize.earth
WEBINAR: Latest Economic Data and Insights
Join MBEP for an exclusive live webinar featuring economist Jon Haveman, who will decode the latest economic indicators and explore what they mean for the future of our region.
Date: June 24, 2025
Time: 10 - 11 a.m.
From job growth and inflation to policy shifts and local industry impacts, Haveman will offer expert insights on the trends shaping our regional economy — and what to watch for in the months ahead.
Whether you're a business owner, civic leader, or regional changemaker, this is an opportunity to gain clarity in an uncertain time.
Pleasure Point Street Fair
The 11th Annual Summer Solstice Pleasure Point Street Fair
Will Be Held On Saturday, June 21, 2025