The "How Venture Capitalists Evaluate Entrepreneurs" is part of the UC Santa Cruz First Friday Commercialization Essentials Series (February 7th, Noon - 1pm, Zoom Link). This workshop provides entrepreneurs with a deep dive into the key criteria VCs use to assess startup potential. Topics covered include evaluating leadership, vision, and the ability to execute a business plan. Participants will learn how VCs assess market opportunity, financial metrics, and scalability, as well as the importance of a strong, complementary founding team. The workshop also highlights the significance of traction, risk management, and strategic positioning. Attendees will gain practical insights and strategies to improve their pitch, attract investment, and better navigate the venture capital landscape.