Makua: Community Giving is the Future
Have you ever been moved by a powerful documentary, only to feel lost and disconnected once the movie ends? The same goes for donating to nonprofits. There's often no clear call to action that truly motivates people to give and stay connected to the cause. But what if you could join an exclusive community of supporters - where you have a voice, feel a sense of belonging, see the impact of your support, and learn how to take action? What if you could feel closely connected to the cause and the people behind it? That's where Makua comes in.
The Giving App
Makua, the giving app, is about to launch "nonprofit communities" within their platform, providing a solution to one of the biggest challenges faced by nonprofits: keeping donors engaged. "We've spoken with over 200 nonprofits, and 90% of them have identified recurring support, donor engagement, and cultivating the next generation as their biggest challenges," say co-founders Amy Dugan and Forrest Skerman-Stevenson.
Makua enables nonprofits to create online communities within the app, exclusive to their monthly donors. This makes donors feel connected to the impact and incentivized to give monthly.
The founders are mission-driven, and in their eyes Makua is not just a giving app, nor a simple platform for incentivizing monthly donations. It's the "then what?" after a moving story. It’s the call to action that authentically engages supporters and keeps them committed to a mission.
With Makua, nonprofits can provide a community hub for monthly supporters where they can stay involved and contribute not only their money, but their support. For organizations looking to create a thriving community of advocates, Makua is the solution.
“Punk Rock Saves Lives is thrilled to participate in the Makua pilot. Securing monthly donors and connecting with them in a meaningful way is both time consuming and challenging, especially for organizations with small development teams,” says Jason Chavez with Punk Rock Saves Lives, one of the nonprofits partnering with Makua.
“Amy and Forrest have put a ton of passion and energy into creating an excellent giving ecosystem that is centered around community and enhances the giving experience for both the donor and the organization. We can’t wait to get started!”
Makua is on a mission to make giving a core part of everyone's life and ultimately raise humanity. If you are a nonprofit, apply to create a community on Makua. They are currently partnering with nonprofits for their July release following their pilot in May, and they are offering a special discount to anyone who signs up before May 14th, so apply now!
If you're a donor, next week you will be able to join a nonprofit community on the Makua app to get involved with the causes you care about! Look out for Grassroots International, Partnership for the National Trails System and Punk Rock Saves Lives, just to name a few of the organizations who will have communities on the app.
The future of fundraising (and making an impact) is here. Join the community giving movement with Makua.