MoneyFlow Selected to Participate in Santa Cruz Accelerates 5th Cohort

Santa Cruz Works is excited to share more about the startups that have been accepted into the 5th cohort of our Santa Cruz Accelerates Program. Check out our Newsletter and News section of our website to read all about the startups!

MoneyFlow

About the Team

Our team includes founding partners, Powell Loskamp, CEO: an experienced Silicon Valley technology entrepreneur and the MoneyFlow Organization visionary, and Shawn McMurdo, CTO: an experienced software architect, development lead, and blockchain pioneer. Our other team members bring additional expertise and talent in the areas of financial education, software development, design, marketing, educational games, and financial applications.

Company Summary

MoneyFlow Organization is financial empowerment and happiness for mid to lower-income individuals and families. Reducing financial stress and improving financial wellbeing through our simple, game-like, 3-Step money management system and social support community. According to the American Psychological Association, over 70% of Americans cite money as their #1 cause of stress. That number makes sense if you consider over 60% of Americans do not manage or plan their spending and live paycheck to paycheck. Our initial target is the over 50M American Moms who live paycheck to paycheck, 80% of whom spend time on Facebook and Instagram

Our core product is the MoneyFlow 3-Step System, a simple, game-like money management system that empowers our participants to “control your cash flow”, “conquer your debt” and “achieve your financial goals”. As our participants engage in the 3-Step System, they earn a score. Their MoneyFlow Score is based on their cash flow, debt-to-income, and FICO scores. Our participants can use their Score to participate in the MoneyFlow Marketplace where financial partners bid, based on the participant’s Score, to help them refinance bad debt and get better interest rates on car loans and mortgages.

We maintain participant engagement through our social support community. The MoneyFlow Community is a financial resource ecosystem of peers, influencers & experts, with the mission of expanding financial empowerment and happiness for our participants. The MoneyFlow Community includes Insight Clips, Life-Cycle Programs, Support Groups, Political Action Groups, and the MoneyFlow Personal Financial Data Repository.

“We‘re excited to be a part of the Santa Cruz Works Accelerator program because we see this as an opportunity to connect and engage with the Santa Cruz and Monterey Bay Area business, startup, and social impact communities to further the MoneyFlow Organization mission of financial empowerment and happiness for mid to lower income individuals and families.”- Powell Loskamp, CEO MoneyFlow Organization

Malina Longmoneyflow, SCA5